Ad Network Monitoring not only gives the full picture of the current situation but also a forecast if the ad campaigns are delivered on-time
Ad Network Monitoring shows the full picture on delivery across the whole ad network and enables quick filtering of the underperforming campaigns. You get not only information on the current ad campaign status but also a forecast on its future delivery. Thus, in case of potential problems you can react immediately and make changes in the ad campaign settings.
The system warns about the risk of impressions under-delivery. And you decide what to do: change the campaign settings or prolong the delivery dates
The dynamics are neutral: there is a slight under-delivery, but the gap will not grow
Campaign under-performance for the last couple of days is a part of its natural weekly cycle – there is nothing to worry about
Delivery forecast is positive
Productive current status can be deceptive
An ad campaign actively gaining traffic now can be delayed in the future
Ad Network Monitoring collects data from any source, aggregates it and prepares it for analysis. The system enables easy filtering of all the interested campaigns and organising their detailed analysis with a download of results into an Excel spreadsheet.
Ad Network Monitoring not only reflects the current ad network status but also shows its delivery in dynamics. This allows the settings of the ad campaign with a negative forecast or its competitors to be adjusted for mutual benefit.
Have questions or would like to see the demo? Get in touch – and we will be delighted to talk